A 20-page field guide about how we think, not what we sell. Principles, process, and the questions we ask before a single frame is made. Written for one person with a laptop and a product photo.
We teach how to think about a product, a frame and a cut. Your result depends on your taste and how much you practise — this is a thinking tool, not a template pack.
Why a still loses the scroll, how to choose the one frame, how a full process looks end to end, and the checklists we run before delivery.
FREE means you can do it with what you already own. TOOL means it needs paid software — and we say how to skip it.
The prompt checklist we run before generating anything, in plain language, so you can adapt it to whatever tool you like.
No prompt library, no template files, no sample project files, no type set, no ffmpeg recipes. Those are not part of this product.
Neither. It is one PDF about principles: how to judge a frame, how to plan a sequence, how to keep the first second honest. No files to download beyond the PDF.
It will make your decisions better. The look still comes from your product, your taste and how much you practise.
No. Steps marked FREE work with a phone, a laptop and free software. Steps marked TOOL are optional shortcuts.
Personal licence: read it, use the thinking in your own work. No resale, no redistribution, no team seats.
Digital product, no refunds after the download is opened. Broken file, we replace it immediately.